Delivery Rate
0.00%
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Add real campaign numbers or load the sample values to compare delivery, opens, clicks, and audience response in one practical workspace.
All calculations run in your browser. No external API, no reload, and no extra setup required.
Validation checks prevent totals such as delivered emails exceeding sent emails or clicks exceeding delivered emails.
Every card shows the percentage, a benchmark label, and a short note to guide the next review step.
Waiting for calculation.
Waiting for calculation.
Waiting for calculation.
Waiting for calculation.
Waiting for calculation.
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Your campaign note will appear here after calculation.
Compare your results with these practical ranges for campaign reviews and reporting conversations.
| Metric | Poor | Average | Good | Excellent |
|---|---|---|---|---|
| Open Rate | Below 15% | 15% to 21% | 22% to 35% | Above 35% |
| CTR | Below 1% | 1% to 2.5% | 2.5% to 5% | Above 5% |
| CTOR | Below 5% | 5% to 10% | 10% to 20% | Above 20% |
| Bounce Rate | Above 5% | 2% to 5% | 0.5% to 2% | Below 0.5% |
| Unsubscribe Rate | Above 0.5% | 0.2% to 0.5% | 0.1% to 0.2% | Below 0.1% |
| Delivery Rate | Below 90% | 90% to 95% | 95% to 98% | 98% and above |